Hardships in Using Language Models

Guru Startups' definitive 2025 research spotlighting deep insights into Hardships in Using Language Models.

By Guru Startups 2025-10-22

Executive Summary


Hardships in using language models (LMs) are increasingly defining the risk-reward calculus for enterprise deployments, venture bets, and M&A theses in the AI stack. While the potential productivity gains from LMs are substantial—ranging from accelerated content generation and code synthesis to complex analytical support—the frictions encountered in real-world use are material and multifaceted. This report synthesizes the principal hindrances—data governance and privacy, alignment and reliability, operational and cost constraints, and governance and regulatory risk—and translates them into actionable implications for venture and private equity investors seeking to back infrastructure, platform, and vertical applications that meaningfully reduce these friction points. The core argument is that success will hinge less on the novelty of the underlying models and more on the maturity of the accompanying systems: rigorous risk management, composable architectures that decouple data, models, and retrieval, and governance-ready deployment pipelines that can scale while staying within regulatory and privacy boundaries.


From a portfolio lens, the landscape is bifurcated. First, infrastructure and MLOps players enabling safer, more interpretable, and cost-effective deployments will become essential backbone assets for any corporate AI initiative. Second, verticalized, privacy-preserving, or hybrid deployments that actively manage data locality, governance controls, and model risk will be where capital efficiency and margin potential concentrate. Enterprises will gravitate toward solutions that demonstrably reduce total cost of ownership (TCO) and risk vetoes—data leakage, hallucinations, drift, and non-compliance—without sacrificing speed to value. In this context, the market offers several plausible upside routes for investors, but they come with material risk—cost escalation, unanticipated regulatory constraints, and the speed at which model providers and open-source ecosystems converge around interoperable standards will all shape outcomes over the next 12–36 months.


In short, the hard part of LM adoption is becoming the differentiator. It is not merely about access to high-performing engines; it is about creating trustworthy, auditable, and scalable usage that aligns with enterprise risk appetite. Those that can articulate and execute a robust risk framework—covering data provenance, model governance, performance monitoring, and incident response—will be better positioned to monetize the AI opportunity in a capital-efficient manner. For venture and private equity investors, the implication is clear: assess not only the novelty of a given LM-powered product but also the strength of its governance, its ability to operate within regulated environments, and its capacity to demonstrate measurable risk-adjusted ROI for customers with varied data footprints and compliance requirements.


Against this backdrop, this report outlines market context, core insights into the frictions faced by adopters, and structured investment outlooks anchored in scenario-based thinking. The analysis is designed to inform diligence on potential bets across four archetypes: AI infrastructure and security, privacy-preserving and compliant AI platforms, verticalized LLMs and knowledge apps, and AI governance as a service. All findings are framed to help investors assess risk-adjusted returns, not just top-line AI upside.


Market Context


The market context for language models in enterprise settings is shaped by a convergence of powerful capabilities and persistent constraints. On the capability side, advances in transformer architectures, retrieval-augmented generation, and fine-tuning techniques have materially expanded the practical use cases—from automated contract analysis and regulatory compliance to software development and customer interaction orchestration. These capabilities, however, come with escalating cost and complexity: larger models demand more compute, memory, and data bandwidth; as models scale, so do the potential vectors for misalignment, leakage of sensitive information, and unintended behavior in production environments. In a corporate context, the economics of inference and fine-tuning are not static; companies must continuously re-balance model size, latency targets, and privacy safeguards as data strategies evolve and regulatory expectations tighten.


Regulatory dynamics are a major driver of market structure. The AI governance landscape—including data protection regimes, sector-specific obligations, and emerging AI safety standards—adds friction but also creates a demand for compliance-first platforms. Regions with strict data residency and privacy requirements push workloads toward on-premise or responsible cloud configurations, incentivizing solutions that can securely manage data locality, lineage, and access controls. At the same time, vendors face pressure to provide transparent safety monitoring, explainability, and auditable logs that satisfy enterprise risk committees and regulatory scrutiny. In aggregate, the market is moving toward modular AI systems where data, model, and retrieval components can be independently governed, tested, and upgraded without destabilizing the entire stack.


Competitive dynamics are bifurcated between hyperscaler platforms and independent AI infrastructure providers. Hyperscalers offer ecosystem breadth, optimized latency, and integrated governance services, but concerns about data dependence, pricing transparency, and lock-in persist. Independent providers—especially those focused on MLOps, security, privacy, and vertical-specific deployments—are differentiating on domain expertise, open standards, and stronger auditability. Investor attention is increasingly drawn to platforms that can demonstrate rigorous data governance, robust model risk management (MRM), and cost-efficient deployment modalities (including on-prem and edge options) as enterprise buyers demand safer, more controllable AI environments. Finally, the emergent appetite for open-source models and hybrid deployments further shapes the trajectory, as enterprises seek choice and control while preserving guardrails and compliance.


From a capital allocation perspective, the key thesis is shifting from chasing raw capability to funding resilient AI operating systems. This includes governance-first platforms, data-centric safety layers, retrieval and memory architectures that reduce hallucinations, and services that decouple data security from model performance. The strategic implications for investors are clear: opportunities lie not only in model innovation but in building and scaling the end-to-end systems, processes, and controls that enable enterprise-grade AI at scale.


Core Insights


Data governance and privacy are among the most persistent and expensive friction points for enterprise LM usage. Enterprises must ensure data provenance, control data flows across model boundaries, and enforce strict access controls to prevent leakage or misuse. The cost of implementing privacy-preserving techniques—such as differential privacy, federated learning, secure multi-party computation, and on-prem inference—can be substantial, but the investment is often justified by the risk reductions and regulatory compliance benefits. The challenge is selecting a governance model that scales: centralized policy engines for consistency, with federated enforcement across business units, and auditable trails that satisfy regulators. For investors, this creates a clear demand signal for platforms that provide end-to-end data lineage, automated privacy controls, and verifiable compliance attestations without prohibitive performance trade-offs.


Model risk management and alignment remain central to durable AI deployments. Hallucinations, misinterpretations, and data drift undermine trust and adoption, particularly in high-stakes domains such as finance, healthcare, and legal. The cost of monitoring and mitigating model risk—through evaluation suites, human-in-the-loop review processes, and robust retrieval strategies—can dwarf initial development costs if not designed for scale. Enterprises increasingly demand explicit risk ownership, with documented SLAs for accuracy, safety, and incident response. Investors should favor platforms that integrate continuous evaluation, benchmarking against internal and external datasets, and automatic rollback/abort mechanisms when unsafe behavior is detected.


Operational and cost constraints are acute as model usage scales. Inference costs, data egress, and the overhead of running auxiliary systems (retrieval, memory, and orchestration layers) accumulate rapidly. Latency requirements for customer-facing applications collide with the need for robust governance and privacy controls, forcing hybrid architectures that balance on-prem workloads with cloud-based services. The total cost of ownership often hinges on effective modularization: separating data handling, model inference, and post-processing into discrete, independently scalable components. For investors, value is created by funding platforms that optimize this separation, reduce data movement, and offer predictable pricing models or consumption-based pricing with transparent cost accounting and usage visibility.


Security, resilience, and supply chain risk are non-trivial concerns that can derail deployments if inadequately addressed. Prompt injection, model-stealing, and data exfiltration vectors require layered defenses, robust access management, and continuous monitoring. Zero-trust architectures, runtime defenses, and incident response play increasingly central roles in enterprise AI. Additionally, dependence on a single provider for core capabilities introduces concentration risk; multi-cloud and hybrid strategies are becoming standard recipes for risk diversification. Investors should look for vendors with strong security certifications, independent pen-testing, clear incident response playbooks, and transparent third-party audits as indicators of enterprise-readiness and long-term defensibility.


Talent scarcity and organizational alignment add another layer of friction. A shortage of AI governance specialists, data engineers, and ML risk professionals slows deployment and raises recruiting costs. Moreover, realizing ROI requires close collaboration between AI/ML teams and business functions; governance structures and reward systems must reflect this cross-functional coordination. For investors, the implication is that portfolio companies benefiting from partnerships with experienced systems integrators, consultancies, and platform ecosystems that facilitate rapid scaling and governance maturity will outperform peers that attempt to go it alone.


Vendor risk and interoperability considerations also loom large. Enterprises seek vendor diversity, clarity on long-term roadmaps, and interoperability across models and tools. The move toward open standards and standardized APIs is a positive trend, yet fragmentation remains a risk when competing platforms implement proprietary extensions. Investors should evaluate how a portfolio company navigates vendor consolidation risk, maintains data portability, and ensures continuity of service through model updates, licensing changes, or strategic shifts by platform providers.


Finally, the pace of legal and regulatory evolution will continue to shape opportunity and risk. Broadly, expectations for explainability, control, and auditability are rising; regulators are likely to push for stronger data protections, safer AI usage in sensitive sectors, and more transparent governance disclosures. While this creates market-building tailwinds for compliant platforms, it also imposes ongoing compliance costs and potential product rewrites as requirements evolve. Investors should anticipate a dynamic regulatory environment and calibrate their bets toward platforms that can adapt without compromising performance or user experience.


Investment Outlook


The investment outlook for the next 12–36 months centers on risk-managed, governance-first AI platforms and infrastructure plays that relieve the most onerous friction points identified above. Across four archetypes, the most compelling opportunities tend to cluster around capabilities that reduce data exposure, improve reliability, and lower total cost of ownership for enterprise AI programs.


First, AI infrastructure and MLOps providers that deliver secure, auditable, and scalable deployment pipelines will be foundational. These players should emphasize data governance modules, end-to-end model risk controls, and cost-aware orchestration that can support on-prem, edge, and cloud deployments. The ability to quantify risk-adjusted ROI—through standardized evaluation metrics, incident dashboards, and certification programs—will be a differentiator. Second, privacy-preserving AI platforms that enable federated or private deployments without compromising performance will appeal to regulated industries and global enterprises with strict data residency requirements. The economic case rests on demonstrable reductions in data transfer costs, stronger compliance postures, and resilient performance under drift and data localization constraints.


Third, verticalized LLMs and knowledge apps that codify domain expertise, regulatory knowledge, and contractual patterns into reusable components will gain traction where high accuracy and interpretability are non-negotiable. These solutions reduce bespoke customization costs and speed time-to-value, provided they can be integrated with enterprise data sources while maintaining governance standards. Fourth, governance-as-a-service and security-forward platforms will increasingly be used as force multipliers for corporate AI programs. By offering auditable processes, policy repositories, and automated risk reporting, these platforms address board-level concerns and regulatory scrutiny—areas where buyers consistently demand clarity and accountability.


From a funding perspective, the most attractive risk-adjusted bets will balance upside from performance gains with downside protection from governance and compliance frictions. Early-stage bets may be placed in risk-tolerant segments such as modular AI tooling, retrieval enhancements, or domain-specific LLMs, while growth-stage investments should favor platforms with proven governance architectures, explicit privacy controls, and diversified go-to-market strategies. The likely exit paths include strategic acquisitions by larger platform players seeking to bolster risk management and privacy capabilities, as well as higher-margin, enterprise-oriented product lines capable of sustaining durable revenue growth in regulated sectors.


Future Scenarios


Scenario A: The Governance-First Equilibrium (Moderate Probability). In this scenario, enterprises converge on governance-first AI platforms that deliver strong data protection, robust model risk management, and transparent audit trails. The regulatory environment stabilizes into well-understood standards, enabling predictable compliance costs and clearer ROI. Adoption accelerates in regulated industries such as financial services, healthcare, and government services. Vendors that combine composable architectures with verifiable safety controls outperform those relying solely on raw model capability. The market grows with a clear path to profitability for vendors who can demonstrate scalable governance modules and cost controls. Overall, AI-enabled productivity lifts are realized with materially lower risk overhead, driving steady, sustainable growth in AI spend and associated equity returns.


Scenario B: The Open-Now, Regulated-Then-Scale Path (Moderate-High Probability). This path features rapid deployment of high-capability models with parallel investments in regulatory and risk frameworks. Enterprises adopt hybrid and on-prem solutions to satisfy data locality demands, while external providers offer robust privacy-by-design services. Hallucination and drift are mitigated through retrieval-augmented systems and continuous evaluation pipelines. Public policy begins to reward explainability and safety benchmarks, leading to standardized reporting and auditing. In this world, the AI market scales quickly, but the rate of net new platform formation slows as incumbents consolidate capabilities; winner platforms codify governance as a product, enabling broader enterprise adoption with acceptable price points.


Scenario C: Fragmentation and Vertical Silos (Distinct Possibility). A less favorable outcome emerges if interoperability remains weak and data-sharing constraints undermine cross-enterprise learning. Enterprises increasingly build bespoke vertical stacks, each with limited portability, leading to higher total cost of ownership, slower cross-industry innovation, and potential stagnation in overall AI productivity gains. Investments in horizontal platforms may underperform as vertical specialists proliferate. In this scenario, capital efficiency deteriorates, returns become uneven across sectors, and exits depend heavily on vertical consolidation or niche market dynamics rather than broad market adoption.


Scenario D: Open-Source Acceleration and Standards Adoption (Possible Upside). A cooperative dynamic emerges around open-source models, standardized APIs, and shared risk-management practices. This could compress vendor margins but elevate total market adoption by reducing bespoke lock-in. If coupled with credible governance frameworks and robust security tooling, the industry could realize rapid ROI with diversified deployment options across on-prem and cloud. Investors in platforms that enable secure, auditable open ecosystems stand to benefit from broad adoption while maintaining resilience against single-vendor risk. This scenario implies a productivity boost across sectors, as interoperability accelerates AI-driven workflows at scale.


Conclusion


The hardships of using language models within enterprise contexts are not merely technical but operational and regulatory in nature. For investors, the quality of an AI company’s moat will increasingly derive from its ability to decouple data from models, to govern and monitor performance in a verifiable manner, and to deliver cost-efficient, scalable deployment options. The strongest opportunities lie at the intersection of governance-first platforms, privacy-preserving architectures, and domain-specific AI applications that can demonstrate measurable risk-adjusted returns. As enterprises navigate an evolving regulatory landscape and a diversified vendor ecosystem, capital will reward teams that can translate powerful LM capabilities into predictable, auditable, and compliant value creation. In a market characterized by rapid innovation but persistent friction, the prudent investor will prioritize defensible product-market fit anchored in governance, security, and scalable architecture over short-term performance deltas alone.


Guru Startups analyzes Pitch Decks using LLMs across 50+ evaluation points, integrating structured prompts, retrieval-augmented generation, and human-in-the-loop validation to produce comprehensive investment signals. The framework emphasizes team capacity, go-to-market resilience, data strategy, technical defensibility, and regulatory readiness among other dimensions. For more on how Guru Startups applies this methodology and to explore our suite of diligence services, visit Guru Startups.